Promote U Guru Blog

6 Ways to Make Your Blog Sticky and Popular

September 16th, 2011

Hi All!

You start a blog, spend hours thinking of topic ideas and finding content, pour time into writing posts, and then find that your traffic numbers are less-than stellar. Hence why many people start a blog but then abandon it. They get frustrated and don’t see an ROI for their time and effort.

So, to possibly help you improve your blog, and get you the traffic and audience you want to visit it, here are 8 content strategy tips to consider for increasing the time visitors spend on your blog and can increase the odds of them returning more often:

  1. Post a Topic Series: Instead of writing a really long post, break it into a 2-3 part series that entices people to come back to read the next post in the series.
  2. Have links throughout your content: Make keywords and phrases throughout your posts link to other content that supports the word or phrase you’ve highlighted. You can even have them link to other
    blog posts you’ve written, your online press releases, etc. However make sure they also link to outside sites or pages you don’t own, because that also builds your link-building and also gives your readers more info and content on the topic you’re educating them on. Readers appreciate this because you’ve seamlessly given them more content to learn from.
  3. Build your list: Have a sign up form on your blog so people can subscribe to it. Then you can email them links to the new posts you write.
  4. Add suggested reading: By adding suggested reading with links to your posts your blog will become more than just a place with articles you’ve written; it will be a go-to resource for your readers who are hungry for additional info on topics you write about.
  5. Share your posts through other social media channels: Many newbie bloggers don’t think of sharing their posts and headlines on Facebook or Twitter. Whenever you write a new blog post, send the headline with a link to it through your other social media outlets.
  6. Ask for guest content: Reach out to a variety of experts who have blogs and who write about topics your audience will be interested in. Ask them to provide you with a guest blog post and include their bio and links to their blog and/or websites. They’ll promote the post and that will drive traffic to your blog, plus it increases the chances of them asking
    you to write a guest post for their blog. And they may have big traffic

The key here is also to be consistent. Writing a blog post every 2 months, and then wondering why your traffic is low, is not a good strategy!

Cheers & Happy Marketing!


Suggested Resource for On-going Great Blogging Tips:


3 Responses to “6 Ways to Make Your Blog Sticky and Popular”

  1. Lisa,

    Where is your blog subscription sign-up box? I like what you have here on your blog and the rest of your website however, I searched all over and can’t find it. Then my second question is about the regularity of your posts, seems to be only a monthly blog, but no where on your site do you mention that, at least not that I saw. Looks like the most posts you’ve made in the last year was only five during March and June, what’s up with that? Advice is always to post often, isn’t it? Just doesn’t seem like you are following your own recommendations. The Wicker Woman–Cathryn Peters

  2. lisaorrell says:

    Hi Cathryn!
    Thanks for taking the time to post your comment and visit my website. Without going into too much detail in a public forum such as a blog, suffice to say that aside from extensive business travel in 2011 for speaking engagements, writing and publishing my third book (in 2011), and being busy with clients helping them with THEIR marketing and business-building strategies last year, I also ended a 10-year relationship and cared for one of my parents.

    When “life” happens, priorities shift, and putting time into my blog posts was something that had to fall by the wayside. However, being more consistent with my posts is certainly one of my goals for 2012…barring no more major “life happens” events.

    Take care,

  3. lisaorrell says:

    P.S. Regarding your questions about signing up for my blog…simply click on the universal RSS icon (orange box with curved lines in it) that is located at the top of all my web and blog pages (along with my other social media icons). That will pop-up a window that will enable you to set-up a feed or subscribe to it. Thanks!

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