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Posts Tagged ‘amazon’

How to Sell, or Make Your Free e-Book Available, on Amazon

January 28th, 2011

Hi All!

Recently, this question has been posed to me a lot: “I want to sell my e-book on Amazon, or I have a free e-book that I want to make available on Amazon. How do I do it?”

So, I decided to write a quick blog post to answer this question for authors. This isn’t intended to give you the step-by-step instructions! It’s intended to give you the general info you need to get started:

TIP ONE: Amazon’s Digital Text Platform (DTP) Service: This enables you to self-publish ebooks for Kindle downloads: https://dtp.amazon.com/mn/signin

Note: This is for whether your ebook is free or you plan to sell it. It also has directions for getting your ISBN and provides that info once you’ve logged in to your account (IBSN info is also provided in the 2 article links below). Directions for log in/account set-up are provided on the link above. This page also provides info about Amazon’s DTP compensation program when you’re selling an ebook.

Also, read this short “how to” article. It says that in order for your ebook to be SOLD on Amazon for download on a Kindle an ISBN IS REQUIRED: http://www.ehow.com/how_5740131_sell-ebook-amazon_s-kindle.html

TIP TWO: Here’s a good “how to” article about creating and distributing your ebook through Amazon. It states this info is for whether your ebook is FREE or to be sold. According to this article, an ISBN number is NOT required for FREE ebooks on Amazon (but I’d get an ISBN for an ebook even if the ebook is free): http://www.ehow.com/how_4489551_sell-book-kindle-format.html

TIP THREE: If you’d prefer NOT to do all of this yourself, here’s a turnkey service that will layout/format your ebooks, get your ISBN numbers, and set-up your ebook with major online retailers. They handle all of it for $149 per title (plus 15% commission of net per sale): http://www.ebookit.com/

Okay! That should take some of the mystery out of this process for you, and hopefully saved you time in researching the answers on your own. Good luck!

Cheers & Happy Marketing!

Lisa

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Authors: 10 Solid Tips for Selling More of Your Books on Amazon

May 27th, 2010

Hi All!

I’m a bit behind on by blogging because I’ve been on a much needed vacation, enjoying some sun, ocean and fun. While on vacation I read Brent Sampson’s book “Sell Your Book On Amazon“. And I will tell you it’s worth the $15 (you may even be able to get a used one for less on Amazon). Not only does he list all the strategies to be aware of, but he goes into details about “how” to implement them and provides real world examples (so that you get “why” they are important).

There are TONS of strategies to get more exposure for yourself and your book(s) on Amazon, yet most authors I know only know of a few…heck, I’ve written 2 books, and they are on Amazon, and I didn’t even know about many of these tips. OR, I was aware of them but didn’t totally get the “benefit” or the strategy around them. And I will say that Brent states several times in his book that Amazon doesn’t make it easy on authors to find or execute these strategies. That’s why I liked his book! It gives step-by-step instructions for each tip he shares.

I won’t go into all the “how and why to execute these ideas” here, because that’s what a book like Brent’s is for (and I don’t want to rewrite his book on my blog). But here are 10 tips (out of MANY) that he suggests, and you can research how and why they are important for marketing and selling more of your books on Amazon.

You can also see my video about selling more of your books on Amazon. Click here to view it!

And, please note, whether you self-published your book, or published through a traditional publisher, these tips apply.

1. Start and AmazonConnect account

2. Create an Author Profile Page

3. Make sure you upload a professional photo on your Profile Page and make sure you add a caption under it. You can include your name, book name, web address, etc. Use it for marketing!

4. Complete the About Me info on the Author Profile Page, and make sure to write a good “signature”. Your signature will show-up on all the posts you do on Amazon (e.g. reviews of other peoples’ books) so it will help market you.

5. Write “So You’d Like to…” Guides (a feature on Amazon)

6. Make sure you implement the Search Inside feature on your book’s page

7. Check out Amapedia: This is Amazon’s version of a wiki. You can post factual info pertaining to your book and info related to your topic.

8. Write as many reviews for other peoples’ books as possible…even for your competition. But don’t write one to “trash” them! If their book was good, give them a 5 star rating and a good review. And everyone who reads it will see your signature and book title in your review, and this can drive traffic to your book page. Why? Because if someone is reading that author’s reviews, they are interested in his/her topics and may want more books pertaining to that topic! Plus, the more reviews your write, the higher your Amazon reviewer ranking climbs. This all gives you more exposure.

9. Use the Tag This Product feature on your book’s Detail Page.

10. Look into, and participate in, the Listmania feature.

OKAY! Those are the quick tips. So do some research on the ones that are new to you and start implementing! Or, if you are like me, and you don’t want to spend tons of time researching, just pick up a copy of “Sell Your Book on Amazon“.

Cheers & Happy Marketing!

Lisa

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